Vision or Illusion?​

„Vision or Illusion?“
Photo by Sachin Khadka on Unsplash

Are you working on your vision or are you wasting time on an illusion?

You know what it is like: a new project comes into being, everyone involved seems to think it’s great, you yourself have high hopes for it, you are enthusiastic and committed. Weeks later, after you have invested a lot of time and heart and soul, it all comes to nothing. You are angry because it was a waste of time, you are disappointed because you feel let down and you ask yourself: How could this happen?

In an interview with Charlie Rose, Warren Buffet said:

„I mean, I can buy anything that I want, basically, but I can’t buy time“.

You know what it is like: a new project comes into being, everyone involved seems to think it’s great, you yourself have high hopes for it, you are enthusiastic and committed. Weeks later, after you have invested a lot of time and heart and soul, it all comes to nothing. You are angry because it was a waste of time, you are disappointed because you feel let down and you ask yourself: How could this happen?

Many things can go wrong on the way to a successful project. This is one of the reasons why we developed Co-Creation in this way: So that good ideas can be successfully implemented.

Great ideas usually fail before they even get started. And that’s a good thing: I prefer to see in time if the project has a real chance before I waste time and energy. Most of the time it’s not because of the great idea itself. It’s about what the people in the project really want and what they are willing to do for it.

In an enlightening dialogue with my esteemed colleague Nicole Ruckser from Vienna we came to the conclusion:

The difference between wishing and wanting is doing.

You should ask yourself whether everyone on the team is willing to commit themselves as you expect from yourself.

Do not take yourself and your partners into custody. In the beginning, make it clear how important the idea and its implementation is to the others. Everyone should realize what their own interest is in the results. Let your partners convince you that they care as much about the project as you do.

How do you do that? Talk openly and transparently about the common goal. Ask directly about the benefits that the others would like to derive from the cooperation.

It might be helpful to have professional guidance for the clarification. 

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